Let’s face it, being rude can ruin a business, yet these days it seems that good manners are quickly going out of style. Anyone who’s worked in the real world for a bit can probably come up with at least two examples of co-workers who are rude and inconsiderate, yet maddeningly successful. While these types might make careers for themselves, you know that people prefer to work with (and for) those who treat them with both consideration and respect. This same holds true for businesses who are embracing good manners as a foundation for growth.
While it is your expertise, service or product that brings clients to you, they stay because of your ability to establish and maintain a relationship. We’ve talked before about how effective (and affordable) promotional products are when it comes to showing a customer how much you value their business, but these items can’t work alone. You’ll need to support those efforts with courtesy, kindness and respect for others.
In other words, good manners — you know the things your mother probably tried to teach you… those times when you weren’t listening.
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Today an estimated 1 billion people will participate in the annual observance of 
