Brand Development

Spotlight: A.A. Milne

Alan Alexander Milne, better known as A.A. Milne, was a well-known playwright and author of children’s poetry and short stories. He was also a famous screenwriter in the late 1910s-early 1920s. But he was not popular from any of those endeavors. In February 1924, an appearance from a “silly ol’ bear” was made in a poem titled “Teddy Bear,” which was first published in ‘Punch’ magazine.

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Product Showcase: Easter 2023

With spring quickly approaching, now is the time to get prepared for your Easter festivities. Rabbits in suits, children running after candy-filled plastic eggs, and the joy of chocolate are all things that can bring Easter to mind.

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The Shift to Modern Branding

It is now well known among marketers that emotion is the number one driving factor when it comes to purchases. While the general public tends to believe that their decisions are made based on logic, the facts point elsewhere.

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Product Showcase: St. Patrick’s Day

It’s the time of year that folks are all wearing green and everyone claims to be Irish…There are definitely ways that companies can reach out to those who want to celebrate their Irish heritage or to simply want to drink the day away.

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Recognizing Each Piece of the Puzzle

Teamwork is made up of people with different abilities and talents. Success depends on it. As they say, “no man is an island.” Not only is it important to incorporate this in the challenges that a company may face, but it is equally as important to give recognition for it.

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Four Tips For Trade Show Season

Believe it or not, trade show season is just around the corner! Whether you are a vendor who needs to make sure booths are ready to go or a consumer who is preparing for the ever-so-tiring walks, it’s time to get ready.

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8 Ways to Give Back to Your Community

The great thing about giving back is that you can get your name out there while doing some good for other people. There’s nothing wrong with wanting people to see where your company places value. It’s the perfect way to show people what is important to you.

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