With Earth Day right around the corner, it’s a good opportunity to look at how far we’ve come since those early days and that first celebration back in 1970.
Severe hazardous waste sites are clean or being cleaned, water quality has improved a lot, air quality in most U.S. cities has gotten significantly better, less pesticides are being used and this has brought the return of endangered species.
Industry has, for the most part, embraced the idea of ecology and byproduct synergy and minimizing waste. This all sounds very impressive, but there’s muchÂ more to be done.
A few of the ongoing green trends you’ll want to keep informed about includeâ€¦
- plastic bags are on borrowed time â€” California is taking the lead on this.
- greenwashing is a real concern, and something to be avoided at all costs.
- popular myths still persist â€” like the idea that the earth has limitless resources, that one person can’t make a difference, that our climate isn’t changing.
It’s also important to understand thatÂ consumers want to do businessÂ with companies that are environmentally responsible. Good for your business and our planet. And being a green business is a lot easier than you think â€” you’re probably doing some greenÂ things already.
When it comes toÂ greenÂ promotional productsÂ there are more choices than ever before. We’ve come a long way from those awful looking recycled note pads â€” today there are products targeted to living aÂ greenÂ lifestyle â€” items for theÂ gardenerÂ orÂ fitness buffÂ as well asÂ earth friendly everyday essentials likeÂ mouse pads,Â magnets,Â key tags,Â coastersÂ andÂ stress balls.Â There are even recycled items for special events â€”Â tablecloths,Â napkins,Â bannersÂ and more.
These items are more than an affordable, effective way to showcase your business name and number, they’re also solid, real-world Â evidence of your commitment to a more greenÂ way of living and doing business.
As with anything, when buyingÂ green, be an informed consumer. Ask (our specially trained representatives or others) what about the product makes it environmentally friendly. Be sure you consider the environmental impact of producing and distributing the item. Stay informed on the issues and don’t skip doing your homework â€” people will ask.
We all carry a responsibility to preserve the future of our planet, our only home. People cannot survive unless we’re in tune and aligned with nature. We must wage a war on waste, but be sure that it’s a smart one. One that makes a difference.
Here are some moreÂ simple actionsÂ you can take, at home and at work, to help our planet.