[ Scan a QR code to win a prize! ]
Ideas
Rich Graham

QR Code Trade Show Booth Idea

Most marketing people think that customers and prospects come to exhibitor booths to learn about products and services. But what they come for the prizes – the merch. Some exhibitors try to make this distribution quick and easy: spin a

Read More »
Brand Development
Rich Graham

Summer Merch People Actually Use

When it’s blazing hot and someone grabs your branded water bottle or throws on those promo shades, that’s when your brand message earns its keep. Nobody gets excited about another pen that ends up in the junk drawer. Why Summer

Read More »
Fun Stuff
Rich Graham

Why Masters Merch Is So Damn Cool

Ever notice how people go crazy for those Masters golf tournament hats and shirts? There’s a brilliant strategy behind it. Masters gear is only sold in one place – at Augusta National during tournament week. That’s it. No online shopping.

Read More »
Employees
Rich Graham

Creative Career Fair Ideas That Might Actually Work

Here’s a fresh take on career fair booth ideas: Want your career fair booth to actually attract great candidates? Here are some no-nonsense tips that might actually work: Start with Killer Visuals Your booth needs to catch eyes from across

Read More »
[ bp sq ad 250x250 ]