When it comes to getting the word out about a product or a business, it’s a smart move to look to advertising pros (real ones, not the phony TV kind) for advice. To see what they do and why.
Ad agency pros, and advertisers working in larger corporations are a reliable source of information on what works, and what doesn’t, when it comes to promoting a business or product because they are being held to a hard line in terms of results. There’s no time, or budget for things that don’t work, no career for a pro who doesn’t perform. A recent PPAI benchmarkÂ studyÂ based on input from these pros found that promo products are considered an effective way to deliver brand recall and generate sales â€” 74% of those surveyed said these items are effective, even highly effective.
Not many other ways to get the word out about a business can say that. Not TV. Not radio ads. Not even print ads.
Advertising pros know thatÂ promo productsÂ that bear your name areÂ most effectiveÂ when they’re delivered on a regular basis, have a clear connection to your business or brand and are useful to the end user. As you might expect,Â usefulnessÂ is the main reason someone keeps an item.
That’s because imprinted promotional products are real world, hold in your hand brand ambassadors. The say a good deal about your company, and the value you place of relationships with customers and employees. Make any promo product useful, lasting and engaging to the senses and you’ve got a winner.
And speaking of winnersâ€¦ here are Â are some of the best promotional product choices for summerâ€¦
- A warm weather staple that’s a welcome gift â€”Â barbecue accessories.
- Beach towels,Â drink wareÂ andÂ beach ballsÂ are all great giveaways at this time of year.
- Baseballs fans can’t get enough ofÂ baseball relatedÂ products.
- Give out items likeÂ pens,Â buttons,Â magnetsÂ with American flags and your own logo.
- Any of ourÂ patriotic themed products.Â â€”Â Â caps,Â flags,Â static decals,Â key chainsÂ commemorativeÂ patches
Just like the pros do, working with a Â specially trained, super experienced representatives is the way to assure you get just the rightÂ promotional itemÂ from our huge selection. Our imprinting specialists can even help you with your artwork or logo, just ask. And since ourÂ productsÂ are made and shipped from locations right here in the US, you’ll have yourÂ patriotic promotional product, or any item you order,Â in hand before you know it.