Amber L. Jewell

Following the Roman Empire’s Business Structure

Known as one of the most powerful empires in the history of the world, the Roman Empire was, and still is, legendary. It was so well known that countries would pledge allegiance, agreeing to payment of taxes, even before Roman soldiers would enter their lands…Business owners today can take away several tips from the Roman leaders about the best ways to run an organization.

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Running Your Business
Amber L. Jewell

Setting SMART Goals for Business and Life

To ensure your goals are both achievable and impactful, it is best to follow the SMART criteria — Specific, Measurable, Achievable, Relevant, and Time-bound. This can – and should – be applied to every goal that you aim to achieve.

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Crafting a Comprehensive Content Marketing Strategy

You have defined your objectives and your audience. You have done your research on topics and keywords. You have created high-quality, relevant content. You have even developed a content calendar. Is there anything is to do? Yes, there is!

Best Practices for Leveraging Influencer Marketing

By partnering with individuals who have a significant and engaged following on social media platforms, businesses can tap into a ready-made audience and elevate their brand. However, the success of influencer marketing isn't guaranteed; it requires careful planning and execution.

Unplugging from Social Media at Work

In an era dominated by digital connectivity, our smartphones have become ubiquitous companions...However, the constant lure of social media and the compulsion to check our phones can have detrimental effects on our productivity, focus, and overall well-being, particularly in professional settings such as the workplace or business meetings.
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