Companies are creatively engaging with their audience with branded merchandise.
Dunkin’ and Miller Lite had the socials buzzing after the Super Bowl. But what is Louis Vuitton thinking? And now Stanley doing their own branded merch? What’s up with these Juicy Couture x Red Robin track suits?
These creative campaigns that are making waves. We get a peek into celebrity-endorsed promotions and the power of social media in amplifying brand messages.
– Louis Vuitton’s Luxury Lunch Bag: A dive into their unique product that blends luxury with everyday use, highlighting the design and market implications.
– Stanley’s Apparel Line: Exploration of Stanley’s new venture into apparel, complementing their popular tumblers, and the marketing strategies behind it.
– Juicy Couture & Red Robin Collaboration: A look at this unexpected partnership, focusing on the product and the challenges of exclusive online sales.
– Miller Lite’s Super Bowl Promotion: Insight into Miller Lite’s innovative non-official Super Bowl ad, leveraging QR codes for a memorable campaign.
– Dunkin’s Super Bowl Hit: Analysis of Dunkin’s successful Super Bowl commercial featuring celebrity endorsements, and its impact on merchandise sales.
Catch this show every week: https://bigpromo.live/youtube
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0:00 This week’s topics:
0:46 Would you buy this $3,000 Louis Vuitton lunch bag?
Louis Vuitton Sandwich Bag by Pharrell
https://www.instagram.com/p/C16nn93P7l0/?utm_source=ig_embed&img_index=1
Pharrell Williams x Louis Vuitton Sandwich Bag | Hypebeast
The ‘sandwich bag’ that costs more than $3000
https://www.cnn.com/2024/01/12/style/louis-vuitton-sandwich-bag/index.html
2:43 Stanley debuts first apparel collection, and it’s gorgeous
Stanley debuts its first apparel collection, and it’s as gorgeous as the tumblers
Apparel – Stanley 1913
4:50 Red Robin Partners with Juicy Couture to Create Limited-Edition Tracksuits
https://www.fsrmagazine.com/industry-news/red-robin-partners-with-juicy-couture-to-create-limited-edition-tracksuits/
Juicier Collection | Red Robin
https://www.redrobin.com/juicier-collection
6:32 Miller Lite’s QR code jerseys turn 1K Super Bowl viewers into beer ads
https://www.marketingdive.com/news/miller-lite-deploys-1000-wearable-beer-advertisements-super-bowl/705833/
Running of the Beer Ads | Miller Lite
8:46 Dunkin’ Merch Sold Out in 19 Minutes After Affleck Ad
https://www.newser.com/story/346315/dunkin-merch-sold-out-in-19-minutes-after-affleck-ad.html
Dunkin Donuts tracksuit sells out after big game ad
https://www.usatoday.com/story/money/2024/02/13/dunkin-donuts-tracksuit-super-bowl-ad-sale/72583678007/
All the Dunkings Videos and Clips
ShopDunkin – Opening Soon
https://shopdunkin.com/
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