This week, I’m talking about H-E-B’s wild heavy-metal T-shirt collab with designer Connor Dwyer. What started as a fun grocery-store-meets-metal-band mashup turned into one of
@Chomps the meat snack brand, pulled off one of the smartest pop-up activations of the year. They took over an old gas station in Austin
When is “ask forgiveness, not permission” a good idea? Baggu found out the hard way. At their new San Francisco store opening, the sustainable bag
King’s Hawaiian just used branded merch to market a logo refresh at Chicago O’Hare Airport. Their team set up a booth with private changing rooms,
Spam’s Musubi Maui fundraiser offers items like Musubi-shaped ottomans, mixing fun with philanthropy. McDonald’s and the US Open use collectible cups to increase customer engagement
Cheez-Its has rolled out an impressive line of merch, from Hawaiian shirts to nail polish, perfect for fans of the cheesy snack. They even took
The Cheesecake Factory has launched a new merch line for rewards members, featuring iconic brand designs on apparel, accessories, and home goods. Pringles and Crocs
Jimmy John’s Capri salami pesto sandwich-inspired silk scarf is expensive at $75, but versatile and some proceeds go to their foundation. Applebee’s introduced Bacardi tropical
In this episode of the Big Promo Cast, we explore the innovative use of branded merchandise in marketing, featuring Miller High Life’s classy anniversary collection,
Companies are creatively engaging with their audience with branded merchandise. Dunkin’ and Miller Lite had the socials buzzing after the Super Bowl. But what is