You have defined your objectives and your audience. You have done your research on topics and keywords. You have created high-quality, relevant content. You have even developed a content calendar. Is there anything is to do? Yes, there is!
Promotional items in themselves are quite versatile. Honestly, it sometimes still amazes me how many ways that they can be used. From multi-use products to items with several marketing uses, the possibilities are endless. Many times, people forget (or simply don’t realize) how many ways they can utilize their swag.