Super Bowl: Mediocre Games, Great Ads
Let me admit right off the bat, that while I’m a football fan, neither the Pittsburgh Steelers nor theArizona Cardinals are my team of choice to be in
January 30, 2009
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Fun Stuff
What Happens When Advertising Goes Angry
When I first read this, I thought it was a joke… one of those ONION stories that keep you chuckling to yourself all day long. Only this isn’t
January 18, 2009
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One Way To Use Twitter For Business
And then there’s this… an intriguing blog telling the story of CoffeeGroundz Cafe in Houston, TX, a coffee shop who found a unique way to
January 15, 2009
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The Lessons Family Guy Teaches Every Business
My best friend Kim has been after me for at least the last year to catch an episode of Family Guy. She swears it’s right up
January 11, 2009
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Giveaways: The Gifts That Give Back
In this season of giving, promotional products are especially good options that are much appreciated and affordable too. These items, bearing your logo and business name,
December 25, 2008
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Essentials Are The "In" Gift This Season
Not surprisingly, this recent MSNBC article echoes something that’s been happening on my own holiday gift list…perhaps yours too. Instead of giving a more indulgent gift… something
November 26, 2008
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Promotional Ideas So Good They're SCARY
Love it or hate it… the scariest night of the year is just around the corner… All Hallows Eve. The celebration of Halloween dates
October 31, 2008
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"I'm A MAC" and "I'm A PC" Branding Lessons
As someone who works in advertising, I often watch commercials… looking for ideas, successes, failures and trends I can use to help my clients. One
October 26, 2008
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Your Fridge Gets 2.1 MILLION Views Each Year
Quite a lot of exposure for a business. Especially a small business. But just how do you get a piece of that action? Consider refrigerator magnets
September 8, 2008
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Olympic Fever, Make It Work For You
Olympic fever has officially hit, and it seems everyone is watching, whether they planned to or not. Coverage of the games helped NBC beat
August 21, 2008
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