Ep 152 02-16-2023 Panera wants you to carry your sandwich in a BAGuette Purse, Fordham University “Parody” merch shop is open, and Jameson Whiskey wants you to take some St Paddy’s Time Off. Every week join Rich Graham and Amber Jewell as they discuss marketing with swag, merch, apparel, and custom branded promotional products. Watch…
Ep 151 02-09-2023 How to use merch if you run an independent coffee shop, and SPAM is doing a collab with some travel and food influencers. A short one today! Every week join Rich Graham and Amber Jewell as they discuss marketing with swag, merch, apparel, and custom branded promotional products. Join us LIVE on…
Bushwood is open to new members! Michelob Ultra recruits Tony Romo, Serena Williams, Brian Cox, and lots more for their “big game” commercial. Heinz Ketchup drops the ball on registering a logical version of the domain for their big game promotion. Campbell’s Chunky Ghost Pepper Soup is so spicy you have to sign a ‘waiver’…
Ep 149 1-26-2023 A&W took it up a notch and roasted M&Ms on Twitter. Montrealers braved the cold this winter to line up in a snowstorm for a chance to buy Nike’s limited edition Bagel Dunks. Meanwhile, Philly Cream Cheese joined in the fun and got on the ‘Bagel Dunk’ bandwagon by creating some fake…
McDonald’s Arches, Dolly Parton X Duncan Hines, Heineken 0.0 Super Bowl Ad, Jimmy John’s Merch Store
Ep 148 01-19-2023 Amber found McDonald’s new UK campaign to “Raise Your Arches”. Rich highlights the Dolly Parton X Duncan Hines collab for some new baking mixes. Other topics include Heineken 0.0’s Super Bowl ad starring Paul Rudd as Ant-Man, Jimmy John’s Clothing Store, Chex Mix collaborating with hip-hop legend Sir Mix-A-Lot to bring back…
Ep 147 01-12-2023 American Girl has announced Kavi Sharma as the 2023 Girl of the Year. Timex has developed a line of Bored Ape watches to align with their NFTs. Royal Docks had a cool beer release by hiding Backyard Crusher Lawn Chairs around town. Every week join Rich Graham and Amber Jewell as they…
TCU is playing in the National Championship Monday night, and their ‘hypnotoad’ meme mascot will be there in full swing on tie dye hoodies and tees. Martha Stewart has shared her “dry January hacks” for Tito’s Vodka, which encourages abstention from alcohol for the month but still getting your Tito’s on and offering TIto’s bottle…
H&M removed the Justin Bieber collection that he had previously dismissed as “trash”. This caused a stir among fans and the fashion industry alike. Triscuit is embracing it’s unapologetic side, collaborating with Gordon Ramsay. Liquid Death made headlines when a fan survived a skydiving crash and was rewarded with the “Hard To Kill” tee. Jack…
Ep 144 12-22-2022 Snoop Dogg is in the consumer products business: from cereal and snacks to pet products. Hefty released their Snack Scarf to help people smuggle food from holiday parties, while Busch Light created ‘Bush Lights’ beer can lights for the holiday season. Franzia Wines also launched an inflatable boxed wine lawn decoration, in…
MINI partners with ICE CREAM to help the Polar Bears, White Claw is teaming up with Netflix for the latest ‘Knives Out’ movie. And HOP WTR wants you to lock away your booze for Dry January. Also BPC friend of the show Liquid Death wins a marketing award for their Georgia Voter Fanny Pack promotion….
