Twitter Ads: Value Before Profit
I continue to admire the group at Twitter. According to figures from marketing research firm comScore, Twitter had 22.3 million unique visitors in March 2010 in
April 21, 2010
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Brand Development
New For Spring: Getting Your Business Noticed
Not sure about the rest of the country, but where I live you can literally smell spring coming. There’s a noisy woodpecker behind the house
March 18, 2010
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Text Messaging As Marketing
LIke it or not… use it or not… text messaging is here to stay. A look at the numbers will convince you. There are an
February 22, 2010
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On The Value Of Being Thankful
Thank you. These two little words are really rather remarkable, they convey so much, and as we find ourselves pausing to give thanks for all
November 23, 2009
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Advertising Ignored Is Advertising Wasted
Just recently there was a piece by Steve McKee in BusinessWeek about why your business advertising might not be working so well. The article was
November 13, 2009
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Quality Drinkware Gets Your Name And Logo Out There!
Now that summer is finally in full swing, there’s no better time to sit back… enjoy a drink, and think about the role that promotional drinkware
August 5, 2009
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Trade Show Giveaways: What To Know Before You Buy
Even in a slowing economy, trade shows give business owners one of the only opportunities they have of building relationships by direct, face-to-face contact. If
July 18, 2009
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Truths About Marketing During A Recession
There are some things we just want to believe… weight loss can come without effort or willpower… politicians will keep election year promises… professional athletes
June 17, 2009
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Tote Bags Carry Your Business Name Everywhere
Summer is almost here… even in the slow-to-thaw northeast, and one of the essentials of this season is a fantastic promotional opportunity for your business.
June 5, 2009
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Shining Examples Of Promotions Gone Wrong
It’s always amusing to point out epic failures… the ones that everyone sees and shares – especially if these are the brainchild of well heeled
May 21, 2009
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