Five Fun Facts About Mugs
May 7, 2015
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Mugs are an incredible way to promote your business, cause or event. Not only are there limitless choices of color, size and style, but there’s
Category: Brand Development
Promo Products For Spring: Bursting Out All Over
April 7, 2015
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At long last our calendars tell us it’s true… spring has arrived. Depending on where you live, you’ve seen the signs. Snow disappearing. Birds singing.
Brand Authenticity: If You're Not Genuine We'll Know It
February 18, 2015
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Once upon a time, a brand could rely on billboards and signs, radio and TV ads, public relations efforts to promote itself and attract buyers.
What To Do To Win The Millennial Buyer
February 3, 2015
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Millennials seem to be getting a lot of attention lately, and it’s no surprise. This generation’s numbers are pretty impressive. To start, there are 76.6 million of them,
Gearing Up For The Game Of The Year
January 20, 2015
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Can you feel that certain something in the air? Despite a year of scandals and shameful behavior, the NFL is as much a commercial success as
Corporate Social Responsibility So Important For Your Brand
December 10, 2014
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It’s a basic human need to be a part of something bigger than ourselves. That’s why sports teams sell out stadiums. Why churches are filled.
Promo Products: Still Best For Recall, Building Relationships
November 11, 2014
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When was the last time you watched a commercial on TV? Poured over an ad in a magazine or newspaper? Listened to a radio spot
Lamenting The Loss Of My Promotional Calendar
February 12, 2014
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I am sick with disappointment. This year, unlike all others since 2005, my beach house realtor has eliminated the promotional calendar and (gasp!) replaced it
It’s Not About The Drones, It’s The Customer-Centric Culture That’s Key
December 5, 2013
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Oh sure, the idea of those Amazon drones delivering packages on the day you order is way cool… it’s no wonder people are still talking about it. And
Reusable Shopping Bags: Good For Business, The Environment Too
November 22, 2013
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So… how many shopping (plastic or reusable) bags have you carried already this season? There’s no arguing that plastic shopping bags are a modern marvel. These
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