Salespeople usually focus on one main goal: making the sale. But we all know that sales is about building relationships. We need to create conversations and build trust with our customers. One way to do this is through follow ups.
Asking people for money or favors can be extremely uncomfortable. I mean, no one wants to seem needy. But sometimes, we just have to ask for help.
Since we started the Big Promo Cast, I’ve had quite a few people ask me about starting their own podcast. Each person has had a great idea for a podcast and they’ve been asking some great questions. My first and foremost piece of advice is this: just start!
Even if I’m not placed in a leadership role, it’s my mission to make sure that everything gets handled…Through all of my endeavors, I’ve learned a thing or two about leadership – which isn’t always the same thing as management.
Throughout all of this [pandemic], the promotional products industry has been given the opportunity to help businesses who are struggling to stay open, as well as essential businesses. We’re able to assist with continued marketing while still helping flatten the curve. Our industry has seen a ton of new products – and old products revived. The next hot item: antiviral apparel.
Attracting new customers can feel like such a daunting task. It takes a huge amount of work, especially in the beginning. Oh, you’re putting in the work but still not raking in the new money? Well, perhaps you’re working on areas that aren’t as beneficial.
Business is hard and losing a customer can be extremely discouraging. But all hope is not lost! It’s absolutely possible to win back customers.
Many companies participate in humanitarian efforts. Some will choose what they do and who they support based on issues that are near and dear to the hearts of the management. Others may poll their employees to see what would be best received.
Research has shown all sorts of physical changes that happen thanks to meditation, which help both your physical and mental health. Meditation improves cardiovascular health, decreases depression, and assistants several other ailments. It brings your mind to the present and increases your focus. It can even help smokers quit.
Check out my six rules that you should always use when advertising…